Podgineers - Microphone Specs

Podgineers
Notes from a presentation by Michael Harper at PodCampSLC 2011

Microphones:

• Zoon handicorder H4N - "Best $300 you'll ever spend"
• XLR cables - feed to professional mics
• Sure SM58
• You can use your headphones as a mic if you have to
• Electrovoice RE20
• Audiotechnica AT450
• 2.6 Khtz
• 1/4 ratio

Being Professional with Your Passion

Being Professional with Your Passion
Derrick Clements – @ThePixarPodcast
Notes from PodCampSLC 2011

What I don't mean by "professional"

• Attract huge numbers
• Make big $$

What I do mean

• Attracting great guests
• Making a great podcast even if you're not an important person

Use journalistic principles with you podcast:

• Print journalism exists in space
• Broadcast journalism exists in time
• Where does podcasting exist?
• "Back to the Future" time
• Make your own "Press Pass"
• Interviews
• If you want to learn how to interview, listen to people who are great interviewers
• Know your interviewee, be prepared and in control of your interview
• Ethics
• Research
• Good audio, visual, editing
• Be willing to deal with the tough stuff

Social Media

• Use tools like Twitter to contact people to include in your podcast

Skype

• Can use Skype to record phone call interviews for podcasts

Software:

• Soundflower - to channel sound from other applications to be recorded
• Blueberry - to track listeners/download

What it takes to publish to iTunes / Internet TV

What it takes to publish to iTunes / Internet TV
Emily Hendrick - Works for the LDS church developing their iTunes and and Internet TV
Notes from PodCampSLC 2011

Who is my audience?
Strategy

• Complicated Strategy
• What format is my podcast in?
• Do I want to be on multiple platforms?

3 Key Elements

• Consistent and Clean metadata
• Consistent labeling
• Consistent titles
• Consistent length
• What not to do:
• Don't have 20 variations on your keywords - choose the most important ones
• Keep your titles relatively short
• Look at the store first to see what you should be doing. Very important:
• Your graphic is most important
• Album artist
• Author - Could put a variety of things in this field, ie. your Twitter name
• Lyrics tab - can put the text of your podcast
• Utilize every tag if you can - use your keywords wisely - 13 is the limit, but don't use 13 b/c that's too many
• Legible and well-designed cover art
• Consistent, clean titles, organization, and graphics
• Multitple podcasts under the same umbrella could have a similar look
• Quality video/audio production
• Make it look nice
• Green screen
• Watermark
• Great content
• Personality

Publishing to iTunes

• You want to be on iTunes - it's where the podcast traffic is and it's easy to upload
• Upper Echelons of iTunes
• Site Manager Page (minimum of 10 podcasts required)

Internet TV Channel

• Roku
• Blip.tv
• Netflix
• flickr
• facebook
• AppleTV
• etc.
• The drawback is that we don't yet know who the "big racehorse" will be. - Who will be the biggest provider for this?

Podcasting Software:

• Publishing
• Podcast Maker
• Feedburner

Links
Making a podcast

• http://www.apple.com/itunes/podcasts/specs.html

Submitting a podcast

• http://www.support.apple.com/kb/HT1819

How to Get Your Blog Noticed in a Crowded Niche

How to Get Your Blog Noticed in a Crowded Niche
Tristan Higbee – @tristanhigbee
Notes from PodCampSLC 2011

1. Be everywhere

• Start with commenting
• Guest posting
• Mentions
• Interviews
• Benefits: Increase in reputation, traffic, backlinks, relationships, comments, shares, likes, retweets

2. Have the best customer experience

• Reply to every comment
• Leave a comment on their blogs
• Respond to emails quickly and awesomely
• Be liberal with your shares (retweets, likes, etc.)
• Thank people
• Add a top commenter widget to your blog - you can then thank them for commenting
• Return favors

3. Provide great content

• Your personal experiences
• Interesting
• Proof
• How personal?
• Interviews
• On your blog - typed interviews rather than audio or video
• Case Studies

4. Personality

• PunchDebtInTheFace.com
• Top Gear

5. Different Media

• Video
• Audio
• Graphics
• iStockPhotos
• Make (take) your own
• Infographics
• eBooks

PodCampSLC Keynote

How to Create Compelling Content: Lessons from a Lifetime of Journalism
--Bryan Schott
Notes from PodCampSLC 2011

How do you get your content noticed?

• Have good information.
• Be interesting.
• If you don't have good information, be extremely interesting.
• Find your voice.
• Be authentic - be yourself, don't just copy someone else
• Have a point of view

The Interview

• Do your homework
• Listen

The Bored at Work Network

• The BWN decides what becomes popular now

Editing

• Get a second set of eyes - have someone look over your content before putting it out there, but still keep it in your voice

Push your content out

• Facebook
• Twitter
• Blogs

Preparation! - Work hard to make your podcast great.
Be creative.
Trust your instincts.

UCET 2011 - GIS Workshop

GIS Workshop
Notes from UCET 2011

The objective of GIS is not to create the perfect map, it is to recognize spatial patterns - explaining patterns and trends and predicting future trends.

GIS

• Web
• Desktop
• allows you to overlay data from various maps
• Utah has Arc GIS through USOE (Rick Gaisford - Rick.Gaisford@schools.utah.gov)

Week-long course on the desktop software -- 1st week of August with UEN

Data

• Raster - grid format
• Vector - points and lines

Census Data

World Mapper

• cartograms - Maps that show data by shrinking areas that have low numbers and expanding areas that have larger numbers

NationalAtlas.gov

ArcGIS

• Create your own online account.
• Can upload maps you create on the desktop version to the online version for others to download
• Utah account: ge0graphy   ag0lw0ndrous